Gallup Senior Scientist | Creative Director
Lisa Strausfeld is an information architect and data visualization entrepreneur. She has served as a Gallup Senior Scientist since 2006 and currently serves as the company's Creative Director.
Most recently, Lisa spent three years at Bloomberg L.P., first as Global Head of Data Visualization and then as Creative Director of Bloomberg View. She built and led Bloomberg's first data visualization team, Bloomberg Visual Data, dedicated to creating a new genre of editorially driven interactive data products for Bloomberg's consumer audience.
Before joining Bloomberg, Lisa was a partner at Pentagram from 2002 to 2011. While there, she built a practice consulting on and producing digital information projects, including the design of large-scale media installations, software prototypes and user interfaces, signage and websites. Her clients included One Laptop per Child, GE, the Museum of Arts and Design, The Art Institute of Chicago, Bloomberg L.P., MIT, McDonald's and The New York Times.
Lisa received the 2010 National Design Award for Interaction Design. She holds four patents related to user interfaces and has taught interactive design at the Yale School of Art and NYU's Interactive Telecommunications Program. Lisa received her bachelor's degree in art history and computer science from Brown University, a master's degree in architecture from Harvard University and a master's degree from MIT's Media Lab.