To turn customer problems into engagement opportunities, companies need efficiency, empathy and ease.
Customers who love a brand are more sensitive to how that company resolves problems -- for better or worse.
When companies handle problems effectively, they can end up with higher customer engagement than before the problems occurred.
Republicans with college degrees differ from those without degrees on some of the hard-line anti-illegal immigration measures President Trump is exploring.
President Trump faces a highly polarized nation, as did Obama and Bush before him. How he can most effectively deal with this divided nation remains his biggest challenge.