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HumanSigma

The Next Discipline
At Gallup, we take the discoveries made within the scientific discipline of behavioral economics and apply them to management and business problems. Our solutions address how altering customer and employee behaviors can create real growth and prosperity.
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A Leading Indicator of Financial Performance
Through more than 30 years of in-depth research involving more than 17 million employees, Gallup has developed and identified 12 core elements -- the Q12 -- that link powerfully to crucial business outcomes.
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Chief Scientist -- Strengths-Based Development and coauthor of Human Sigma: Managing the Employee-Customer Encounter
Jim Asplund leads Gallup's worldwide research on the science of strengths. As a founder and director of Gallup's Performance Impact Consulting practice, Asplund pioneered research into the employee-customer encounter and helped to develop Gallup's HumanSigma approach. He is coauthor of Human Sigma: Managing the Employee-Customer Encounter.
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Chief Scientist -- Customer Engagement and HumanSigma and coauthor of Human Sigma: Managing the Employee-Customer Encounter
Fleming is a leader in delivering consulting insights to Gallup clients worldwide to improve customer engagement and enhance business performance. Fleming was instrumental in the development of Gallup's CE11 customer engagement program. He is coauthor of Human Sigma: Managing the Employee-Customer Encounter.
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A new book from Gallup Press shows what happens when your company interacts with your customers
Six Sigma transformed the manufacturing side of business, bringing excellence, quality, and conformity to finished goods. Now, Human Sigma, a new book published by Gallup Press, will bring the same excellence to the greatest challenge in business today -- managing people.
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HumanSigma is a management approach that helps organizations boost financial performance by assessing, managing, and improving the employee-customer encounter.
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Unleashing the Potential for Growth
Through rigorous research, Gallup has identified 11 questions that measure customer engagement and powerfully link to financial performance. These questions -- the CE11 -- measure dimensions that executives, managers, and employees can influence.
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