Sports

In general, would you describe yourself as a sports fan, or not?

Yes, sports fan

No, not a fan

No opinion

%

%

%

2007 Jun 1-3

54

45

*

2006 May 5-7

56

44

*

2005 Feb 25-27

63

37

*

2005 Feb 4-6

58

42

*

2005 Jan 7-9

56

44

*

2004 Dec 17-19

57

43

*

2004 Jan 9-11

62

38

*

2003 Aug 4-6

56

44

*

2003 Jul 25-27

63

37

*

2003 Jun 27-29

57

42

1

2003 Apr 22-23

61

39

--

2003 Mar 14-15

66

34

*

2003 Feb 24-26

61

39

*

2003 Jan 3-5

62

38

*

2002 Dec 9-10

62

38

*

2001 Aug 24-26

57

42

1

2001 Jan 15-16

58

42

*

2000 Apr 28-30

62

37

1


What is your favorite sport to watch?

2007
Dec

2006
Dec

2005
Dec

2004
Dec

%

%

%

%

Football

43

43

34

37

Baseball

13

11

12

10

Basketball

11

12

12

13

Ice hockey

4

2

4

3

Auto Racing

3

4

5

5

Ice/Figure Skating

2

3

3

4

Golf

2

3

2

2

Soccer

2

2

3

2

Tennis

1

1

3

2

Boxing

1

2

1

1

Wrestling

1

*

1

1

Gymnastics

1

1

*

1

Volleyball

*

*

1

--

Rodeo

*

*

1

1

Motocross

*

*

*

1

Swimming

*

*

*

*

Bowling

*

*

*

*

Fishing

--

*

1

*

OTHER

3

3

4

4

NONE

12

12

13

12

No Opinion

1

*

*

1

^

WORDING: What is your favorite sport to follow?

Long Term Trend


Football


Baseball


Basketball

Ice
hockey

Auto
racing

Ice/ Figure
Skating

%

%

%

%

%

%

2007 Dec 6-9

43

13

11

4

3

2

2006 Dec 11-14

43

11

12

2

4

3

2005 Dec 5-8

34

12

12

4

5

3

2004 Dec 5-8

37

10

13

3

5

4

2003 Dec 11-14

37

10

14

5

5

6

2002 Dec 5-8

37

12

13

3

5

4

2001 Mar 26-28

28

12

16

3

6

4

2000 Mar 30-Apr 2

33

13

15

5

5

4

1998 Nov 20-22

36

16

12

3

3

2

1997 Apr 18-20 ^

30

14

17

3

7

2

1995 Apr 17-19

32

16

15

3

2

2

1994 Sep 16-20

37

16

13

1

2

3

1994 Aug 8-9

35

21

11

3

2

3

1992 Sept

38

16

12

4

2

2

1990 Feb

35

16

15

3

1

2

1981 Jan

38

16

9

2

1

2

1972 Oct

32

24

9

4

2

1

1960 Dec

21

34

9

3

*

1

1948 Apr 9-14

17

39

10

3

1

*

1937 Mar 24-29

23

34

8

2

1

1

^

WORDING: What is your favorite sport to follow?

In your opinion, who is currently the greatest male athlete in sports today? [OPEN-ENDED]

2005 Jul 25-28

%

Lance Armstrong

41

Tiger Woods

10

Michael Jordan

3

Shaquille O'Neal

1

Peyton Manning

1

Michael Vick

1

Brett Favre

1

Albert Pujols

1

Barry Bonds

*

Other

16

None

*

No opinion

25


In your opinion, who is currently the greatest female athlete in sports today? [OPEN-ENDED]

2005 Jul 25-28

%

Serena Williams

9

Venus Williams

9

"Williams sisters"

6

Annika Sorenstam

7

Michelle Wie

3

Mia Hamm

2

Sheryl Swoopes

1

Danica Patrick

1

Anna Kournikova

1

Maria Sharapova

1

Lindsay Davenport

1

Lisa Leslie

1

Jackie-Joyner Kersee

1

Michelle Kwan

*

Other

9

None

*

No opinion

48


For each of the following, please say whether you are a fan of that sport or not. First -- [RANDOM ORDER]?

Professional baseball


Yes, a fan

Somewhat
of a fan (vol.)


No, not a fan


No opinion

%

%

%

%

2006 Dec 8-10

35

6

59

*

2006 Sep 15-17

37

9

54

--

2006 Jul 21-23

40

12

48

*

2006 Jun 9-11

47

9

43

*

2006 Apr 7-9

33

8

58

*

2006 Mar 10-12

37

10

53

--

2005 Dec 9-11

36

11

53

*

2005 Aug 5-7

37

10

53

*

2005 Mar 18-20

39

9

52

*

2005 Jan 14-16

41

7

52

*

2004 Dec 5-8

43

9

48

*

2004 Mar 26-28

36

9

55

*

2003 Oct 24-26

44

11

45

--

2003 Oct 10-12

42

8

50

*

2003 Jun 27-29

36

10

54

*

2003 Jun 9-10

39

11

50

*

2002 Nov 8-10

38

13

49

*

2002 Aug 19-21

37

8

54

1

2002 Jul 26-28

37

10

53

*

2002 Jun 7-8

35

16

48

--

2002 Mar 22-24

44

10

46

*

2002 Jan 11-14

36

11

53

*

2001 Nov 26-27

38

10

52

*

2001 Nov 2-4

45

11

44

*

2001 Jun 8-10

35

14

51

0

2001 Mar 26-28

46

10

44

*

2000 May 5-7

35

11

54

--

2000 Apr 28-30

40

12

48

--

2000 Mar 30-Apr 2

45

10

45

--

1999 Nov 18-21

45

16

39

--

1999 Oct 21-24

37

10

53

--

1999 Jul 13-14

40

19

41

--

1999 Mar 19-21

34

15

51

--

1998 Oct 9-12

47

14

39

--

1998 Sep 14-15

45

18

37

--

1998 Jun 22-23

34

10

56

--

1996 Mar 15-17

38

10

52

--

1995 Oct 5-7

34

8

58

--

1995 Jul 7-9

35

13

52

--

1995 May 11-14

35

10

55

--

1995 Apr 17-19

32

9

59

--

1995 Feb 24-26

37

12

51

--

1995 Jan 16-18

37

8

55

--

1994 Oct 17-19

39

9

52

--

1994 Sep 6-7

35

11

54

--

1994 Aug 15-16

39

10

51

--

1994 Aug 8-9

35

20

45

--

1993 May 21-23

39

10

51

--

1993 Feb 12-14

44

7

49

--


Professional football

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan

No opinion

%

%

%

%

2005 Dec 9-11

50

9

41

*

2004 Dec 5-8

58

6

36

*

2003 Jan 23-25

50

9

41

*

2001 Mar 26-28

54

9

37

*

2001 Mar 9-11

48

14

38

*

2001 Jan 15-16

44

14

42

*

2000 Aug 24-27

42

12

46

*

1999 Mar 5-7

47

9

44

0

1999 Jan 22-24

51

10

39

*

1998 Jan 16-18

45

11

43

1


Professional basketball


Yes, a fan

Somewhat
of a fan (vol.)


No, not a fan


No opinion

%

%

%

%

2004 Dec 5-8

33

5

61

1

2003 May-Jun

29

10

61

--

2002 Jun 21-23

33

12

54

1

2002 Mar 18-20

35

7

58

*

2001 Oct 5-6

30

8

62

0

2001 Jun 8-10

29

12

59

*

2001 Mar 26-28

36

8

55

1

2000 Mar 30-Apr 2

38

8

54

--

1999 Jan 15-17

31

11

58

--

1999 Jan 6

29

12

59

--

1998 Oct 9-12

36

10

54

--

1994 Mar 11-13

32

11

57

--


Professional ice hockey

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan


No opinion

2004 Dec 5-8

18%

5

77

*

2002 Feb 8-10

23%

11

66

*

2001 Mar 26-28

24%

7

69

*


College football

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan

No opinion

%

%

%

%

2007 Nov 2-4

39

6

54

*

2006 Jul 28-30

39

6

54

*

2006 Jul 6-9

37

7

56

*

2006 Jun 23-25

42

8

50

--

2006 Jun 9-11

47

7

46

*

2005 Jul 22-24

37

6

57

--

2004 Dec 5-8

47

7

46

*

2001 Dec 14-16

39

8

53

*

2001 Mar 26-28

44

9

46

1

2000 Nov 13-15

41

6

53

*

2000 Aug 24-27

32

10

58

*

1999 Oct 21-24

36

10

54

*

^ Asked Jan 6-8, 1994: "Are you a college football fan, or not?" Yes = 48%; No = 52%

† Asked Dec 4-6, 1993: "Are you a college football fan, or not?" Yes = 43%; No = 57%


College basketball

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan


No opinion

%

%

%

%

2006 Apr 7-9

29

6

65

*

2004 Dec 5-8

35

6

59

*

2004 Mar 26-28

32

6

62

*

2002 Mar 18-20

37

5

58

*

2001 Mar 26-28

38

9

52

1


Professional golf


Yes, a fan

Somewhat
of a fan (vol.)


No, not a fan

No
opinion

%

%

%

%

2007 Sep 7-8

25

6

69

*

2007 Jan 5-7

26

10

64

--

2006 Sep 15-17

22

9

69

*

2004 Dec 5-8

22

8

70

*

2003 May 19-21

27

9

64

--

2002 Mar 22-24

24

8

68

0

2001 Mar 26-28

27

9

64

*

2001 Feb 9-11

26

5

69

*

2000 Mar 30-Apr 2

26

8

66

*


Professional tennis

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan


No opinion

2004 Dec 5-8

18%

6

76

*

2001 Mar 26-28

19%

9

71

1


Auto racing

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan


No opinion

2006 Jul 28-30

25%

6

69

*

2004 Dec 5-8

25%

5

69

1

2001 Mar 26-28

31%

8

61

*


Figure skating

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan


No opinion

2004 Dec 5-8

34%

7

58

1

2001 Mar 26-28

40%

10

50

*


Professional wrestling


Yes, a fan

Somewhat
of a fan (vol.)


No, not a fan

No
opinion

2004 Dec 5-8

8%

2

89

1

2001 Mar 26-28

12%

3

85

*

1999 Aug 16-18 ^

12%

6

82

*

^

WORDING: Now thinking about World Championship Wrestling, the World Wrestling Federation and other professional wrestling that you may see on TV, are you a fan of professional wrestling, or not?


Professional or college soccer

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan


No opinion

2006 Jun 9-11

13%

6

81

*


Horse racing

Yes, a fan

Somewhat
of a fan (vol.)

No, not a fan


No opinion

2006 Jun 9-11

22%

8

69

*



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