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Fertility, Marriage and the Power of Social Norms

Despite declining fertility and marriage rates, Americans want to have children and to be married.

Highs and Lows of 2022, U.S. Edition

Every year, we take a look back at all our stories on U.S. public opinion and choose the most notable of the year. 2022 was packed with highs and lows; here are our top 10.

Most See Need to Help Aging Residents Live Independently

West Health and Gallup report that Americans see a significant need for affordable healthcare, housing and social services as they age.

Biden's Approval Rating Hit New Low Before Exit From Race

President Joe Biden's latest 36% job approval rating is the lowest of his presidency.

The Politics of Religion

Recent Gallup data confirm a significant and growing relationship between religiosity and partisan identity in the U.S.

Employee Surveys: Types, Tools and Best Practices

Discover why employee surveys are important. Learn how to use survey tools to boost employee engagement and improve the employee experience.

CliftonStrengths® Assessment and Report Availability by Language

Discover which languages are supported for the CliftonStrengths® assessment and reports — including Top 5 and CliftonStrengths 34.

Custom Survey Research

Learn how we use 90+ years of expertise to conduct research and discover insights you can trust.

Grocery, Restaurant Industry Images Slide in U.S.

Americans are less positive toward the grocery and restaurant industries, and more positive toward the sports industry, than they were a year ago.

Americans Continue to See Businesses as Good for People

A new Bentley University-Gallup study reveals generational and political divides on how Americans view the impact that businesses have on people's lives and the environment.