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B2B Organic Growth Remains Elusive
With only 29% of their customers fully engaged, business-to-business companies have to develop a customer-centric operating model.
Business Gets Bigger Even as Americans Prefer Small
As U.S. businesses face pressure to grow, Americans persistently report much more confidence in small business than in big business.
How to Make an Open Office Floor Plan Work
Open office floor plans are effective when they keep in mind human nature and employees' needs.
Corporate Boards: Failing at Growth
Companies aren't growing. CEOs talk a big customer game and then go back to their offices, acquire their competitors and lower prices. Shockingly, boards of directors encourage this.
B2B Organic Growth Requires Collaboration With Customers
The best business-to-business relationships Gallup has studied feature deep partnerships between B2Bs and their clients.
B2B Organic Growth Requires Collaboration With Customers
The best business-to-business relationships Gallup has studied feature deep partnerships between B2Bs and their clients.
The Silver Lining of Customer Problems (Part 4)
Customer centricity is crucial for effective problem resolution -- and engaged workers can help leaders get there.
B2B Organic Growth Demands Consultative Salespeople
There are specific actions B2B companies can take to build stronger account teams. A big one: Position salespeople as consultants.
B2B Organic Growth Demands a Strong Organizational Identity
Countless companies say they have a customer-centric culture and clear identity. But Gallup finds that few actually do.
The Right Culture: Not Just About Employee Satisfaction
Merely measuring workers' contentment and catering to their wants often fails to improve business outcomes.