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Gallup's Approach to Opt-In Sampling

Gallup has extensively tested the use of opt-in sampling to understand its challenges and to develop strategies for improving data quality and accuracy of results.

Americans' Intensity Running High Before U.S. Midterms

U.S. adults are more enthusiastic than usual about voting in the midterms. The economy, gun policy and abortion are important voting issues this year.

Dentist Visits Predict Wellbeing Across Income Groups

Annually visiting a dentist is associated with many important aspects of wellbeing, and these relationships hold across income groups.

Germany's Election: 5 Key Issues Facing the Next Chancellor

Ahead of Germany's election, Gallup data point to several issues facing the victor, including living standards, housing and migration.

Global Leadership Report: What Followers Want

Gallup discovers what people worldwide need from their leaders and explores the roles of hope, trust, compassion and stability in the follower-leader dynamic.

K-12 Schools Struggle to Prepare, Excite Gen Z About Learning

The new Gallup and Walton Family Foundation-State of American Youth Survey sheds light on how students in grades 5-12 would evaluate different aspects of their schools.

Record-Low 15% of Americans View China Favorably

Americans' most recent favorable rating of China is the worst Gallup has measured, at 15%, while 77% view Taiwan positively.

AI: Major Threat or Just the Next Tech Thing?

U.S. adults are evenly divided over whether artificial intelligence is a normal technological evolution that will help humans or a novel societal threat.

Play the Long Game With Human-AI Collaboration

Decades of economic research show that technology initiatives that marginalize the human element frequently fall short and sometimes backfire.

Discrimination Takes Less Toll on Socially Connected Black Parents

Among Black families with young children, parents with strong social connections are more likely to remain optimistic despite discrimination.