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Fast Food’s Feeding Frenzy
This industry’s marketers are ordering the wrong solutions to their supersized sales woes. They don’t realize that what it takes to initially bring people in the door -- or up to the drive-through window -- may be quite different from what it ...
Fairmont's Talent Strategy Delivers Results
Fairmont can quantify how some job applicants will outperform others. For example: "Recommended" applicants for sales management positions produce 36% more revenue annually than their rivals who are "not recommended" for those jobs. Here's how ...
Parents More Confident About Child Safety at School
With the beginning of school only weeks away, parents of children in kindergarten through high school (K-12) express the lowest level of fear about school safety that they have in three years. Also, according to a recent Gallup Poll, few K-12 ...
Tax Cut, Economy, Iraq, Gambling, Alcohol, Middle East, Bush Approval, Billy Graham, Abortion
California Recall, Public Schools, The Economy, Civil Rights, Top Colleges
U.S. Race Relations by Region: The West
Last week, we examined the status of race relations in the eastern United States. This week, we travel to the other side of the country to study recent Gallup Poll results on attitudes about race in the western United States, as well as racial ...
Hillary Rodham Clinton, Abortion Rights, Civil Rights Movement, New York Times Scandal, Public Image of U.S., Professional Sports
Smoking Edges Out Obesity as Employment Liability
Smokers are the butt of greater scorn from the American public than are overweight people. Most Americans claim to have no bias against either group, but the percentage saying they have diminished respect for smokers is slightly greater than the ...
Sosa's Corker Not a Blow to Baseball's Integrity
A new CNN/USA Today/Gallup poll shows that most baseball fans do not view Sammy Sosa's using an illegal bat in a game as very damaging to baseball's integrity. A majority of fans believe Sosa's explanation that he never intended to use the bat ...
Americans Pick Raiders to Win Super Bowl XXXVII
Millions of Americans will be glued to their televisions Sunday when the Oakland Raiders take on the Tampa Bay Buccaneers in Super Bowl XXXVII at San Diego's Qualcomm Stadium. "Super Bowl Sunday" almost takes on the importance of a national ...