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The CliftonStrengths® for Sales Report

CliftonStrengths for Sales is a personalized report for anyone in a sales role or looking to grow in one. It shows how a person's top 10 strengths work together to shape their sales performance: where they give them an edge, where they might get in their way and how to put their strengths to work. When salespeople understand their natural approach to selling, they stop imitating someone else's playbook and start building one that's truly their own.

Sample CliftonStrengths for Sales Reports
What Makes This Report Different

Personalized Insights for Strengths-Based Selling

No two salespeople are the same. This report reflects that. Your CliftonStrengths profile is 1-in-33-million, and this report is built to match, with sales advice customized just for you. Every insight reflects how your specific combination of strengths shows up in a sales role.

Learn about the science of CliftonStrengths.

This Report is for Sales Professionals sample report

Insights built from how your strengths interact.

Learn how your CliftonStrengths themes influence one another. See clearly who you are as a salesperson and how each strength contributes to your sales competency at every stage of the sales process.

A clear view of how you sell.

Your top 10 CliftonStrengths themes interact in ways that can be hard to see on your own. CliftonStrengths for Sales brings them together into a complete, honest picture of how you sell.

Written like a trusted adviser.

Direct and constructive, your report tells you where your strengths will help you excel and where they might get in your way.

Honesty about what you need to watch out for.

Every strength has tradeoffs. This report identifies the real interpersonal dynamics, sales challenges and performance consequences that can come with your strengths.

Sales-level action items.

Actions are strategic and situational, offering clear sales advice you can use to improve sales effectiveness across the full sales cycle, not just in your best moments.

No retake required.

Your report builds on your existing CliftonStrengths assessment results and discusses your top 10 strengths. If you already have your CliftonStrengths, you can simply upgrade. If not, you can take your assessment when you purchase your report.

What's Inside This Report

Advice Based on Your Sales Strengths, Designed for Your Development

Your CliftonStrengths for Sales report includes sales insights personalized to your 10 most dominant strengths. Here's what's inside.

Your Natural Advantage as a Sales Professional.

An opening essay sets the foundation for the entire report. It helps you better understand how your strengths show up across your sales role and describes who you are in that role based on your specific combination of strengths.

Your Strengths Defined.

Your top 10 themes with definitions, outlining your core sales competencies and strengths across the CliftonStrengths domains: Executing, Influencing, Relationship Building and Strategic Thinking

What Makes You a Distinct Sales Professional.

A highly personalized narrative written for your specific profile. Two people with the same top themes will receive content that is meaningfully different.

Theme-by-Theme Explorations.

Each theme has its own section with three parts:

What Makes This Strength Powerful for You — How the theme works in a sales context, with explicit references to how your other themes influence it.

What You Need to Watch Out For — The real ways this strength could work against you and the consequences that come with them.

How to Apply This Theme for Greater Impact — Specific, situational actions to strengthen your sales skills.

Your Sales Strengths in Action.

This section goes beyond individual themes to show how your strengths work together across the full sales cycle. It identifies where your particular combination of strengths creates a natural advantage and where it requires more intentionality. The result is a clearer picture of how to support your salesperson development and build an approach that's authentically yours.

Pipeline

Positioning

Closing

Relationships

Who is CliftonStrengths for Sales for?

Built for Sales Professionals at All Levels

Whether you're a seasoned professional focused on your next level of sales training and development or stepping into a sales role for the first time, this strengths-based report meets you where you are.

  • Individual salespeople.

Whether you work in B2B or B2C sales, this report shows you how your strengths influence your performance across every stage of the sales process, from building relationships to closing.

  • Sales managers.

If your team's performance reflects on you, knowing your own strengths as a seller makes you a more effective coach and leader for your people.

  • People who already know their CliftonStrengths.

You know your themes. This shows what they mean in a sales role: how they combine, where they serve you and where to pay attention.

  • People taking CliftonStrengths for the first time.

You can discover your top 10 themes and see them applied to sales in a single report.

What Sales Professionals Are Saying

Salespeople Report Real Impact

Over 30 million people have taken CliftonStrengths.

I love the action items in this report. In my sales role, time is money, and this helps me save time!

David, Account Executive

I am always looking for a way to get better, more effective, more efficient. What I value most about this report is how practical it is for me to put to work. I can easily see how my strengths make me a great salesperson and lead to my biggest successes.

Jasmine, Commercial Real Estate Sales

This report has helped me understand so much about myself as a salesperson. The insight to know why I struggle with certain aspects of my job has helped me understand how I can manage my strengths better to do more of what I enjoy the most — interacting with customers!

Susan, Business Development

Questions People Ask

CliftonStrengths for Sales is a strengths-based sales report that shows how your top 10 themes shape the way you sell: where they give you an edge and where they might get in your way. It includes sections that go deeper than the standard CliftonStrengths report.

Most sales styles tell you how to sell. CliftonStrengths for Sales shows you how you sell based on your unique combination of strengths. Instead of assigning you a predefined selling approach, it gives you a clearer, more accurate picture of how your individual strengths influence the way you build relationships, position value and close. No generic playbook can give you that.

Getting better at sales starts with understanding how you naturally sell. CliftonStrengths for Sales gives you a direct look at how your strengths affect your performance across the full sales cycle: where you already have an advantage, where your strengths might work against you and what to do about both. Rather than handing you someone else's playbook, it gives you personalized guidance built around your specific combination of strengths so that you can develop in a way that’s true to who you are.

No. This report builds on your existing CliftonStrengths results.

Your standard report explains each theme separately. CliftonStrengths for Sales shows how your themes interact and what they look like in action in a sales context, with sections that include honest tradeoffs and strategic action items you won't find in the standard report.

The report analyzes your complete top 10 strengths profile, discussing your themes in relation to one another rather than in isolation. Two people with the same top themes in the same role get meaningfully different content. Your profile is 1-in-33-million. The report reflects that.

If your work involves persuading, influencing or building relationships to reach an outcome — formally or informally — this report applies to you.

You can purchase CliftonStrengths for Sales to discover your top 10 themes and see them applied to sales right away.

Yes. Each CliftonStrengths role report gives you a different view of how your strengths apply in specific situations.

CliftonStrengths for Sales focuses on how your strengths affect the way you build relationships and produce results. You can also explore:

Many people use multiple reports to understand how their strengths show up across different roles and responsibilities.

Pricing

CliftonStrengths for
Sales
$49.99
Shop Now CliftonStrengths for Sales
  • CliftonStrengths assessment If you haven't already completed the assessment, you will be given the opportunity to do so after purchasing this report.
  • Sales strengths insights
  • Hindrances to watch for
  • Reflection questions
  • Action items
View Sales Sample Report
Greatest Value
CliftonStrengths for
Sales + CliftonStrengths 34
$89.99*
Shop Now Sales + CliftonStrengths 34 bundle
  • CliftonStrengths assessment If you haven't already completed the assessment, you will be given the opportunity to do so after purchasing this report.
  • Sales strengths insights
  • Hindrances to watch for
  • Reflection questions
  • Action items
  • Custom strengths insights
  • Navigating blind spots
  • Your areas of excellence
  • Managing your lesser strengths
  • Unique domain distribution
View 34 Sample Report

*Actual discount varies by currency. Discount will be automatically applied at checkout.

Equip Your Sales Team With the Tools to Succeed

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